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Predictably Irrational: The Hidden Forces that Shape Our Decisions

Predictably Irrational Why do smart people make irrational decisions every day? The answers will surprise you. Predictably Irrational is an intriguing, witty and utterly original look at why we all make illogical decisions. Full descriptionNew
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Predictably Irrational

Pub Date : 2008-02-01 | Author : Dan Ariely | Publisher : Harper Collins

ISBN 10 : 9780061353239
ISBN 13 : 006135323X

Intelligent, lively, humorous, and thoroughly engaging, "The Predictably Irrational" explains why people often make bad decisions and what can be done about it...

Predictably Irrational Revised And Expanded Edition

Pub Date : 2010-04-27 | Author : Dan Ariely | Publisher : Harper Collins

ISBN 10 : 9780061353246
ISBN 13 : 0061353248

Why do our headaches persist after we take a one-cent aspirin but disappear when we take a fifty-cent aspirin? Why do we splurge on a lavish meal but cut coupons to save twenty-fiv..


Pub Date : 2016-11-15 | Author : Dan Ariely | Publisher : Simon and Schuster

ISBN 10 : 9781501120053
ISBN 13 : 1501120050

Bestselling author Dan Ariely reveals fascinating new insights into motivation—showing that the subject is far more complex than we ever imagined. Every day we work hard to motiv..


Pub Date : 2008-06-03 | Author : Ori Brafman | Publisher : Crown Business

ISBN 10 : 0385526776
ISBN 13 : 9780385526777

A fascinating journey into the hidden psychological influences that derail our decision-making, Sway will change the way you think about the way you think. Why is it so difficult t..

Behavioural Economics Saved My Dog

Pub Date : 2015-10-19 | Author : Dan Ariely | Publisher : Oneworld Publications

ISBN 10 : 9781780748184
ISBN 13 : 1780748183

Sunday Times bestselling author Dan Ariely brings his unique perspective to bear on a maelstrom of life’s problems – from how to deal with a Christmas card list that’s fast b..

Predictably Irrational Lp

Pub Date : 2008-02 | Author : Dan Ariely | Publisher : HarperLuxe

ISBN 10 : 0061468800
ISBN 13 : 9780061468803

An upbeat cultural evaluation of the sources of illogical decisions explores the reasons why irrational thought often overcomes level-headed practices, offering insight into the st..

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